James Ly’s Journey

After losing his cousin Akane’s beloved dog, Maxwell, James wanted to find a meaningful way to honor his unforgettable spirit. In partnership with Eterneva, James is transforming Maxwell’s ashes into a diamond— a heartfelt gift for Akane, so she can always keep him close.

"Maxwell meant everything to Akane. This diamond is for her—so she can always have a piece of him with her."
James Ly

Transforming Maxwell’s Spirit Into a One-of-a-Kind Diamond

Over the next 10-12 months, James and Eterneva will create a diamond that embodies Maxwell’s playful spirit.

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Through a thoughtful 7-stage process, this heartfelt tribute celebrates his unique essence and honors the love he brought to their lives.

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It’s not just about crafting a diamond; the journey is about celebrating Maxwell’s irreplaceable presence and bringing brightness to his memory

Scroll to watch James unbox her Welcome Kit
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Chapter 1

Unboxing the Welcome Kit

James Ly
A beautiful journey for Maxwell, James and Akane begins with the Eterneva Welcome Kit unboxing. 🥹 This kit contains everything James needs to pick out Maxwell’s diamond and send in his ashes to start the process.
Chapter 2

Ashes to 
Carbon

The first big milestone in Nick's Diamond Journey is here! His ashes have been carefully purified into sparkling carbon graphite—the foundation of his diamond. We’re so excited to share this special transformation with Amanda 💖

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Chapter 3

Begin Your Journey

Chapter 4

Nick’s Diamond was hand-cut by our master cutter, who put incredible care and attention into making every facet just right. Afterward, it was graded and certified by our GIA expert, so Amanda will have a report showing that this isn’t just any diamond—it’s Nick’s Diamond.
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Chapter 5
Today’s the day—Nick gets to come home! Watch this heartfelt reunion as Amanda welcomes her husband back in his stunning new form. It’s a moment full of love, meaning, and connection.
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Maxwell was more than just a pet—he was family.

Maxwell had a big personality and an even bigger heart. He loved to play, explore, and had a habit of getting way too excited around his family.

Maxwell had a big personality and an even bigger heart. He loved to play, explore, and had a habit of getting way too excited around his family.

Maxwell’s goofy, happy face.
Maxwell taking a nap, after a long day full of energy.
James and Akane shared countless unforgettable moments with Maxwell—he was part of every adventure, every laugh, and every playful wrestling match with their cousin.
Akane and Maxwell together.
Now, James is making sure Maxwell’s story lives on in the most special way possible.
Maxwell’s signature playful expression

"Maxwell was one of a kind. Now, he’ll always be with us."

Through Eterneva, he is creating a diamond from Maxwell’s ashes—a lasting, tangible reminder of the pup who made every day brighter.

How it works

1

Extract

You'll send us the hair, fur, or items of personal significance in our welcome kit. We'll then extract the carbon from it.
2

Grow

Through a careful process of pressure and heat, a one-of-a-kind diamond will grow.
3

Certify

Next, your custom diamond is cut, polished, and certified by masters.
4

Customize

We can help you design the perfect jewelry piece to set it in, then it's time for Homecoming!

Explore having a cremation Diamond made for your loved one

Whether you recently lost a loved one or are planning ahead for an eminent loss, we can support you with determining if an Eterneva Diamond feels like the right way to honor a life well-lived.

Planning ahead for yourself or a loved one?

Explore our pre-planning options  with Eterneva Blueprint

Ready to get started?

Start Your Diamond Journey