Learn Why Awards and Team Matter in Choosing the Best Memorial Diamond Company
When you’re deciding who to trust with something as meaningful as a loved one’s ashes or hair, nothing matters more than transparency, credibility, and the people behind the process. That’s why Eterneva has been recognized nationally for our ethics, innovation, and care. From industry-leading awards to a compassionate team of experts, here’s why families and the press alike consider Eterneva the best memorial diamond company.
1. BBB Ethics & Transparency Award
Eterneva is proud to be the only memorial diamond company in North America recognized with the Better Business Bureau’s Torch Award for Ethics and Transparency.
This award honors companies that uphold the highest standards of honesty and accountability. For families, it’s reassurance that our promises about the diamond-making process are backed by third-party recognition.
2. National Recognition on Shark Tank and Beyond
Eterneva captured national attention on Shark Tank, where investor Mark Cuban joined our mission. That moment was the beginning of widespread recognition in major outlets like Fast Company, Inc., Forbes, and The Wall Street Journal.
This kind of visibility matters: it proves Eterneva is not a hidden operation, but a transparent, celebrated innovation changing how the world memorializes loved ones.
3. A Fully Operational, Visit-able Lab in Kerrville, Texas
Unlike competitors that outsource or obscure their process, Eterneva operates the only fully functioning, visit-able memorial diamond lab in North America. Families are welcome to tour our Kerrville, Texas facility, meet the people growing their diamond, and see firsthand the science and care behind every gem.
Transparency isn’t just a marketing claim, it’s in Eterneva's DNA.
4. Meet the Leaders Behind Eterneva
Adelle Archer – Co-Founder & CEO
Recognized on Forbes 30 Under 30 and celebrated as a thought leader in grief innovation, she brings both professional credibility and a deeply personal mission. After losing a close friend, she saw first-hand how sterile and outdated the funeral industry could feel. So she committed her life to reimagining how we celebrate those who’ve passed.
Adelle’s leadership has guided Eterneva to:
- Mainstream Visibility – Adelle has been the public voice and face of Eterneva since the company’s early days, sharing our story on Shark Tank and in leading national outlets such as Fast Company and Forbes. She is a champion for families who want to honor their loved ones in unique and meaningful ways, and her work has helped bring memorial diamonds into mainstream conversation.
- Industry Transformation – advocating for grief-positive rituals that empower families instead of overwhelming them.
- Grief-Wellness – advocacy is more than storytelling, it’s backed by data. A Baylor University peer-reviewed study found that 81% of families who worked with Eterneva reported a positive, grief-altering experience. This groundbreaking research validates what families tell us every day: turning ashes into diamonds isn’t just a symbol, it’s a deeply healing process that helps reframe grief into legacy.
Adelle’s gift is vision paired with compassion. She doesn’t just want Eterneva to make diamonds... she wants to change how the world remembers and celebrates extraordinary lives.
Garrett Ozar – Co-Founder & Co-CEO
Garrett is the keeper of Eterneva’s mission to create brightness and meaning through loss. He helped Adelle build the company on transparency, ethics, and family-first experience, ensuring families always know what to expect and can trust the journey at every step.
That commitment earned Eterneva the Better Business Bureau Torch Award for Ethics & Transparency, which made Eterneva the only memorial diamond company in North America recognized with this distinction.
Under Garrett’s leadership:
- Customer Journey Innovation – He helped design the Eterneva process so families feel supported and guided from the very first call through the final diamond setting.
- Industry Transformation – He has pushed the memorial diamond industry toward higher standards of openness, authenticity, and scientific integrity.
- Scaling Trust – By expanding partnerships and brand visibility, Garrett ensures that more families can experience memorialization that is both scientifically rigorous and profoundly human.
Garrett’s vision is not simply to create the best memorial diamond company, but to truly make a positive impact on people that need it the most.
Abe Levy – VP of Operations
Former Aerospace engineer and ice-cream enthusiast. Abe’s team is the heartbeat of our memorial diamond process. From the moment a Welcome Kit arrives to the day a diamond is set in a one-of-a-kind custom piece of jewelry, his team orchestrates every scientific and logistical step with precision.
Under his leadership, each diamond goes through:
- Scientific Verification – independent third-party testing confirms the carbon source before growth begins.
- Growth Monitoring – Eterneva's engineers track the high-pressure, high-temperature process in real time to ensure optimal conditions for crystal formation.
- Cutting & Polishing Standards – only master gem cutters who meet GIA proportion guidelines shape the diamond.
- Final Inspections – multiple stages of internal audits confirm brilliance, authenticity, and durability.
Abe’s philosophy is that every diamond should be worthy of the life it represents. His commitment ensures that when a family receives their loved one's diamond home, they know it has been nurtured with the highest scientific rigor and deepest respect.
5. The Heart of Eterneva: Our Care & Science Teams
Behind every diamond are people who see their work as a calling, not a job.
- Customer Care Team – Guides families through every step with compassion.
- Gemologists & Scientists – Experts who transform ashes and hair into beautiful, authentic memorial diamonds with precision and integrity.
- Operations Team – The detail-oriented backbone ensuring every diamond passes audits, inspections, and milestones before being delivered.
- Social Team – Sharing the remarkable stories of our customer's loved one's to the world.
Though we’ve spotlighted a few leaders here, our team works together with one shared purpose: to honor lives well lived through diamonds that last forever.
6. The Greatest Award: Families’ Trust
While industry recognition matters, the most meaningful validation comes from the families we serve. Thousands have entrusted Eterneva with their loved ones’ ashes or hair—and their stories inspire our work every single day.
“They turned the hardest moment of my life into something beautiful I can carry forever.” – John Billin.
7. Eterneva's Brand Compass
Eterneva has become an award winning ashes to diamond company by following a simple brand compass that was developed at inception. Eterneva's compass is something that the entire company values and holds space for.
Conclusion: Why Eterneva Is the Best Memorial Diamond Company
When you’re looking for the best memorial diamond company, awards and recognition help, but it’s the people behind them who matter most. With national honors, a transparent lab, and a passionate team dedicated to celebrating loved ones, Eterneva is proud to lead this industry with heart and integrity.
Ready to begin? Schedule a consultation with our award-winning team today and start the journey of turning ashes into diamonds.
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